CLIENT

The Rolfe Pancreatic Cancer Foundation is a Chicago based non-profit dedicated to supporting early detection pancreatic cancer research.

​

THE PROJECT

On-Going Communications Strategy, Brand Management, Donor Engagement

​

DESCRIPTION

The Rolfe Foundation's efforts to raise money and awareness for early detection pancreatic cancer research are driven by on-going print, digital, and social media campaigns.  As the Foundation's Marketing and Communications Associate, I generated fresh, branded content across a variety of channels that kept Rolfe supporters informed of scientific progress, invested in fundraising success, and engaged with the mission.

 ​

MY WORK

• Contributed to overall communications strategy 

• Created marketing/messaging assets

• Developed promotional materials for fundraising events

• Wrote presentations, video scripts, and speeches

• Authored news stories

• Drafted messaging calendars

• Copy and strategy for email marketing

• Produced internal and external literature (handouts, brochures, etc.) 

• In 2016, as member of Strategic Planning Committee: conducted market research, interviewed stakeholders, and co-authored plan projected to quadruple revenue by within 3 - 5 years 

​

Click here to visit full Rolfe Foundation site

​

​

Graphic Design: Eileen Wagner Design